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Research Profile
Publications
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1.
2013James C. Anderson; Marc Wouters
What you can learn from your customer's customer
MIT Sloan Management Review. 2013;54(2):75-82. -
2.
2013Jingjing Ma; Neal J. Roese
The countability effect: Comparative versus experiential reactions to reward distributions
Journal of Consumer Research. 2013;39(6):1219-1233. -
3.
2013Yuxin Chen; Xinxin Li
Group Buying Commitment and Sellers' Competitive Advantages
Journal of Economics and Management Strategy. 2013;22(1):164-183.
Grants
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1.
Neal Roese
9/15/2011 - 7/31/2012
Document ID: SES-1241160
Sponsor: National Science Foundation
Journals
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Publications
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Journal of Marketing Research83
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Journal of Consumer Research75
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Marketing Science45
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Harvard business review30
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Journal of Personality and Social Psychology25
Institutional Network
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InternalShared Pub.
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12
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7
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4
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4
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1
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ExternalShared Pub.
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Ohio State University19
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University of Illinois18
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University of Pennsylvania16
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University of Illinois at Urbana-Champaign15
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Stanford University15
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Duke University13
