Research Output

Filter
Editorial
2020

Editorial: How digital innovators achieve customer value

Gellweiler, C. & Krishnamurthi, L., Jan 2020, In : Journal of Theoretical and Applied Electronic Commerce Research. 15, 1, p. I-VIII

Research output: Contribution to journalEditorial

1 Scopus citations
2016

Theory + practice in marketing

Lehmann, D. R. & Carpenter, G., Dec 1 2016, In : International Journal of Research in Marketing. 33, 4, p. 709-710 2 p.

Research output: Contribution to journalEditorial

2015

Fighting Christmas Debt

Labroo, A. A., Dec 28 2015, In : USA Today.

Research output: Contribution to journalEditorial

2014
1 Scopus citations
2011

India Journal: Why India’s Demographic Dividend Will Lag China’s

Krishnamurthi, L. & Khandelwal, S., Apr 8 2011, In : The Wall Street Journal.

Research output: Contribution to journalEditorial

2009

Editorial: Analytical transparency

Bradlow, E. T. & Coughlan, A. T., May 1 2009, In : Marketing Science. 28, 3, p. 403-404 2 p.

Research output: Contribution to journalEditorial

1 Scopus citations
2008

Preface

Lee, A. Y. & Soman, D., Dec 1 2008, In : Advances in Consumer Research. 35

Research output: Contribution to journalEditorial

2007

Guest editorial: The Internet and outsourcing

Gupta, A., Seshasai, S., Arnett, K., Bertino, E., Chen, P., Fan, P., Gupta, M., Greenstein, S., Hitt, L., Jaisingh, J., Lane, S., Litecky, C., Mukherkji, S., Mysore, S., Raj, S. P., Ray, I., Sambargi, V., Sankaranarayanan, R., Sawhney, M., Sridharan, E. & 3 others, Whitten, D., Wiederhold, G. & Yue, W., Aug 1 2007, In : ACM Transactions on Internet Technology. 7, 3, 1275506.

Research output: Contribution to journalEditorial

2006

Research Dialogue

Wyer, R. S., Shavitt, S., Aaker, J., Childers, T., Kardes, F. R., Peracchio, L. A., Adaval, R., Fazio, R., Keller, P. A., Pham, M., Alba, J. W., Gorn, G. J., Lee, A. Y., Posavac, S., Albarracin, D., Greenwald, A. G., Lutz, R. J., Priester, J., Barone, M., Haugtvedt, C. P. & 38 others, Lynch, J. G., Rao, A., Batra, R., Heath, T., Maheswaran, D., Schumann, D. W., Bearden, W., Herr, P., Mantel, S., Schwarz, N., Bettman, J., Hoch, S. J., McAlister, L., Sengupta, J., Brendl, M., Houston, M., McGill, A. L., Shimp, T. A., Burnkrant, R., Huber, J., Menon, G., Shiv, B., Chaiken, S., Iacobucci, D., Meyers-Levy, J., Shrum, L. J., Chakrvarti, D., Janiszewski, C., Mick, D. G., Simonson, I., Chattopadhyay, A., Johar, G., Mitchell, A., Viswanathan, M., Chernev, A., John, D. R., Mowen, J. & White, T. B., Jan 1 2006, In : Journal of Consumer Psychology. 16, 3, p. 203-204 2 p.

Research output: Contribution to journalEditorial

1993

Editorial

Kotler, P., Baker, M. J., Gummesson, E. & Buttle, F. A., Jan 5 1993, In : Journal of Hospitality and Leisure Marketing. 1, 2, p. 1-6 6 p.

Research output: Contribution to journalEditorial