Ata Jami

  • Source: Scopus

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Personal profile

Research Interests

Professor Jami's research focuses on consumers’ judgement and decision-making specifically examining how contextual cues of consumption settings and consumers' sensory system affect their perceptions, judgments, and behaviors. His research addresses these domains in various contexts, using both laboratory and field data.

Education/Academic qualification

Marketing, PhD, The University of Utah

… → 2012

MBA, University of Malaya

… → 2006

Industrial Engineering, BS, Sharif University of Technology

… → 2003


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