Brett R. Gordon

  • Source: Scopus

Research activity per year

If you made any changes in Pure these will be visible here soon.

Personal profile

Research Interests

Professor Gordon's research interests include pricing, advertising, promotions, retailing, innovation, and competitive strategy. He studies these topics by drawing on methods from empirical industrial organization, econometrics, and statistics.

Expertise related to UN Sustainable Devlopment Goals

In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):

  • SDG 9 - Industry, Innovation, and Infrastructure

Education/Academic qualification

Economics, PhD, Carnegie Mellon University

… → 2007

Economics, MS, Carnegie Mellon University

… → 2004

Information Systems and Economics, BS, Carnegie Mellon University

… → 2002

Information Systems Management, Masters , Carnegie Mellon University

… → 2002

Research interests

  • Advertising
  • Antitrust Issues
  • Competitive Analysis
  • Computational Economics
  • Computers
  • Consumer Products
  • Customer Management
  • Data Analysis
  • Database Marketing
  • Econometrics
  • Economic Models
  • Game Theory
  • High-tech Marketing
  • Industrial Organization
  • Industrial Organization Economics
  • Innovation
  • Measurement Techniques
  • Media Marketing
  • Pricing and Price Perception
  • Retail Marketing
  • Strategy


Dive into the research topics where Brett R. Gordon is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
  • 1 Similar Profiles


Recent external collaboration on country/territory level. Dive into details by clicking on the dots or