• 1958 Citations
1975 …2019

Research output per year

If you made any changes in Pure these will be visible here soon.

Research Output

2019
1 Scopus citations
2018
16 Scopus citations

Whistling past the graveyard: Response to commentaries

O’Keefe, D. J., Jan 1 2018, In : Journal of Communication. 68, 5, p. 1001-1005 5 p.

Research output: Contribution to journalReview article

Open Access
2 Scopus citations
2017

Message Framing Variations in Health and Risk Messaging

O'Keefe, D. J., 2017, Oxford Research Encyclopedia: Communication. Nussbaum, J. (ed.). Oxford University Press

Research output: Chapter in Book/Report/Conference proceedingEntry for encyclopedia/dictionary

Open Access

Misunderstandings of Effect Sizes in Message Effects Research

O’Keefe, D. J., Jul 3 2017, In : Communication Methods and Measures. 11, 3, p. 210-219 10 p.

Research output: Contribution to journalArticle

5 Scopus citations
2016

Evidence-based advertising using persuasion principles: Predictive validity and proof of concept

O'Keefe, D. J., Feb 8 2016, In : European Journal of Marketing. 50, 1-2, p. 294-300 7 p.

Research output: Contribution to journalArticle

2 Scopus citations

Persuasion: Theory and Research

O'Keefe, D. J., 2016, 3rd ed. Thousand Oaks, CA: SAGE Publications, Inc. 408 p.

Research output: Book/ReportBook

Persuasion and Social Influence

O'Keefe, D. J., 2016, The International Encyclopedia of Communication Theory and Philosophy. Jensen, K. B. & Craig, R. T. (eds.). Oxford and Malden, MA: Wiley-Blackwell

Research output: Chapter in Book/Report/Conference proceedingEntry for encyclopedia/dictionary

Open Access
2015

Conviction, la persuasion, et l’argumentation: Démêler les fins et les moyens d’influence

Translated title of the contribution: Conviction, Persuasion, and Argumentation: Untangling the Ends and Means of InfluenceO'Keefe, D. J., 2015, Persuasion et argumentation . Roque, G. & Nettel, A. L. (eds.). Paris: Classiques Garnier, p. 139-159 21 p.

Research output: Chapter in Book/Report/Conference proceedingChapter

29 Scopus citations

Persuasion

O'Keefe, D. J., 2015, The Concise Encyclopedia of Communication. Donsbach, W. (ed.). Oxford and Malden, MA: Wiley-Blackwell, p. 447-448 2 p.

Research output: Chapter in Book/Report/Conference proceedingEntry for encyclopedia/dictionary

The relative effectiveness of gain-framed and loss-framed persuasive appeals concerning obesity-related behaviors

O'Keefe, D. J. & Jensen, J. D., Jul 17 2015, Meta-analytic evidence and implications. Taylor and Francis Inc., p. 171-185 15 p.

Research output: Chapter in Book/Report/Conference proceedingChapter

2 Scopus citations
2014

Pragma-dialectics and persuasion effects research

O'Keefe, D. J., Jan 1 2014, Considering Pragma-Dialectics: A Festschrift for Frans H. Van Eemeren on the Occasion of his 60th Birthday. Taylor and Francis, p. 235-243 9 p.

Research output: Chapter in Book/Report/Conference proceedingChapter

9 Scopus citations

Preventive Health Behavior and Health Education

Jensen, J. D. & O'Keefe, D. J., 2014, The Wiley Blackwell Encyclopedia of Health, Illness, Behavior, and Society. Cockerham, W. C. (ed.). Oxford and Malden, MA: Wiley-Blackwell, p. 1871–1875 5 p.

Research output: Chapter in Book/Report/Conference proceedingEntry for encyclopedia/dictionary

Open Access

'What matters to Andrew'. The problem of premissary relevance in automated health advisors. Insights from pragma-dialectics

Rubinelli, S., Labrie, N. H. M. & O'Keefe, D. J., Aug 1 2013, In : Patient education and counseling. 92, 2, p. 218-222 5 p.

Research output: Contribution to journalArticle

4 Scopus citations
2012

Conviction, Persuasion, and Argumentation: Untangling the Ends and Means of Influence

O'Keefe, D. J., Mar 1 2012, In : Argumentation. 26, 1, p. 19-32 14 p.

Research output: Contribution to journalArticle

12 Scopus citations

From psychological theory to message design: Lessons from the story of gain-framed and loss-framed persuasive appeals

O'Keefe, D. J., 2012, Health communication message design: Theory, research, and practice. Thousand Oaks: Sage Publications

Research output: Chapter in Book/Report/Conference proceedingChapter

How can we increase the success rate of compliance requests?

O'Keefe, D. J., 2012, Introduction to Communication Studies: Translating Scholarship into Meaningful Practice. Goodboy, A. & Shultz, K. (eds.). Dubuque, IA: Kendall/Hunt Publishing Co., p. 341-346 6 p.

Research output: Chapter in Book/Report/Conference proceedingChapter

The Argumentative Structure of Some Persuasive Appeal Variations

O'Keefe, D. J., 2012, Topical Themes in Argumentation Theory: Twenty Exploratory Studies. van Eemeren, F. H. & Garssen, B. (eds.). Berlin: Springer Science+Business Media, LLC, p. 291-306 16 p.

Research output: Chapter in Book/Report/Conference proceedingChapter

The elaboration likelihood model

O'Keefe, D. J., Jan 1 2012, The SAGE Handbook of Persuasion: Developments in Theory and Practice. SAGE Publications Inc., p. 137-149 13 p.

Research output: Chapter in Book/Report/Conference proceedingChapter

14 Scopus citations

The Relative Persuasiveness of Gain- and Loss-Framed Messages for Promoting Vaccination: A Meta-Analytic Review

O'Keefe, D. J. & Nan, X., Nov 1 2012, In : Health Communication. 27, 8, p. 776-783 8 p.

Research output: Contribution to journalArticle

53 Scopus citations
2011

Approaches to verbal persuasion in intelligent user interfaces

O'Keefe, D. J., 2011, Emotion-oriented systems: The Humaine handbook. p. 555-580

Research output: Chapter in Book/Report/Conference proceedingChapter

Approaches to verbal persuasion in intelligent user interfaces

Guerini, M., Stock, O., Zancanaro, M., O’Keefe, D. J., Mazzotta, I., de Rosis, F., Poggi, I., Lim, M. Y. & Aylett, R., Jan 1 2011, Cognitive Technologies. 9783642151835 ed. Springer Verlag, p. 559-584 26 p. (Cognitive Technologies; no. 9783642151835).

Research output: Chapter in Book/Report/Conference proceedingChapter

8 Scopus citations

Conducting research on international advertising: The roles of cultural knowledge and international research teams

Hornikx, J. & O'Keefe, D. J., Apr 1 2011, In : Journal of Global Marketing. 24, 2, p. 152-166 15 p.

Research output: Contribution to journalArticle

5 Scopus citations

Generalizing about the persuasive effects of message variations: The case of gain-framed and loss-framed appeals

O'Keefe, D. J., 2011, Bending opinion: Essays on persuasion in the public domain. Haaften, T. V., Jansen, H., Jong, J. D. & Koetsenruijter, W. (eds.). The Netherlands: Leiden University Press, p. 117-131

Research output: Chapter in Book/Report/Conference proceedingChapter

Handling counterarguments: The intersection of pragma-dialectical normative concerns and practical persuasive success

O'Keefe, D. J., 2011, Keeping in touch with pragma-dialectics: In honor of Frans van Eemeren. Amsterdam: John Benjamins, p. 221-229

Research output: Chapter in Book/Report/Conference proceedingChapter

1 Scopus citations
2 Scopus citations

The problem of premissary relevance

Rubinelli, S., Wierda, R., Labrie, N. & O'Keefe, D., Aug 15 2011, Artificial Intelligence and Health Communication - Papers from the AAAI Spring Symposium, Technical Report. p. 53-56 4 p. (AAAI Spring Symposium - Technical Report; vol. SS-11-01).

Research output: Chapter in Book/Report/Conference proceedingConference contribution

2 Scopus citations

The relative effectiveness of gain-framed and loss-framed persuasive appeals concerning obesity-related behaviors: Meta-analytic evidence and implications

O'Keefe, D. J. & Jensen, J. D., 2011, Leveraging consumer psychology for effective health communications: The obesity challenge. Batra, R., Keller, P. A. & Strecher, V. J. (eds.). New York: ME Sharpe, p. 171-185

Research output: Chapter in Book/Report/Conference proceedingChapter

Normatively Responsible Advocacy: Some Provocations from Persuasion Effects Research

O'Keefe, D. J., 2009, Pondering on Problems of Argumentation: Twenty Essays on Theoretical Issues. van Eemeren, F. H. & Garssen, B. (eds.). Berlin: Springer Science+Business Media, LLC, Vol. 14. p. 79-90 12 p.

Research output: Chapter in Book/Report/Conference proceedingChapter

Persuasive effects of strategic maneuvering: Some findings from meta-analyses of experimental persuasion effects research: Fifteen studies on strategic maneuvering

O'Keefe, D. J., 2009, Examining argumentation in context: Fifteen studies on strategic maneuvering. Amsterdam: Johns Benjamin, p. 285-296

Research output: Chapter in Book/Report/Conference proceedingChapter

Theories of persuasion

O'Keefe, D. J., 2009, The SAGE handbook of media processes and effects. Thousand Oaks, CA: Sage, p. 269-282

Research output: Chapter in Book/Report/Conference proceedingChapter

The relative persuasiveness of gain-framed and loss-framed messages for encouraging disease detection behaviors: A meta-analytic review

O'Keefe, D. J. & Jensen, J. D., Aug 6 2009, In : Journal of Communication. 59, 2, p. 296-316 21 p.

Research output: Contribution to journalReview article

176 Scopus citations
2008
85 Scopus citations

Elaboration likelihood model

O'Keefe, D. J., 2008, International encyclopedia of communication. Donsbach , W. (ed.). Wiley-Blackwell

Research output: Chapter in Book/Report/Conference proceedingEntry for encyclopedia/dictionary

Persuasion

O'Keefe, D. J., 2008, International encyclopedia of communication. Donsbach , W. (ed.). Oxford and Malden, MA: Wiley-Blackwell, Vol. 8. p. 3590-3592 3 p.

Research output: Chapter in Book/Report/Conference proceedingEntry for encyclopedia/dictionary

2007

Narrative communication in cancer prevention and control: A framework to guide research and application

Kreuter, M. W., Green, M. C., Cappella, J. N., Slater, M. D., Wise, M. E., Storey, D., Clark, E. M., O'Keefe, D. J., Erwin, D. O., Holmes, K., Hinyard, L. J., Houston, T. & Woolley, S., Jul 13 2007, In : Annals of Behavioral Medicine. 33, 3, p. 221-235 15 p.

Research output: Contribution to journalReview article

389 Scopus citations
10 Scopus citations

Reclame in Europa: Reclame wel of niet cultureel aanpassen?

Translated title of the contribution: Advertising in Europe: To adapt or not adapt culturally?Hornikx, J. & O'Keefe, D. J., 2007, In : Tekst[blad]. 13, 3, p. 12-15 4 p.

Research output: Contribution to journalArticle

Social support and living with HIV: Findings from qualitative studies

Goldsmith, D. J., Brashers, D. E., Kosenko, K. A. & O'Keefe, D. J., Aug 19 2007, Communication Perspectives on HIV/AIDS for the 21st Century. Lawrence Erlbaum Associates, p. 101-136 36 p.

Research output: Chapter in Book/Report/Conference proceedingChapter

8 Scopus citations
293 Scopus citations
2006

Persuasion

O'Keefe, D. J., 2006, Handbook of communication skills. 3rd ed. London, UK: Routledge, p. 323-341

Research output: Chapter in Book/Report/Conference proceedingChapter