Research Output per year
Research Output per year
Research output per year
Center on media marketing, database marketing, advertising, new media and integrated marketing communications. He develops statistical models and applies them to large data sets of consumer information to help managers make marketing decisions.
Statistics, PhD, Northwestern University
… → 1995
Operational Research, MSc, University of Southampton
… → 1989
Mathematics, BA, Augustana College
… → 1988
Research output: Contribution to journal › Article › peer-review
Research output: Contribution to journal › Article › peer-review
Research output: Contribution to journal › Article › peer-review
Research output: Contribution to journal › Article › peer-review
Research output: Contribution to journal › Conference article › peer-review