Research Output per year
Research Output per year
Research activity per year
Professor Anderson's research interests include analytics, retailing, pricing strategy, innovation, new products and channel management. His recent research has been conducted with various companies around the world and has impacted both management practice and academic theory.
Marketing, PhD, Massachusetts Institute of Technology
… → 1995
Engineering Economic Systems, MS, Stanford University
… → 1989
Electrical Engineering, BS, Northwestern University
… → 1988
Research output: Contribution to journal › Article › peer-review
Research output: Contribution to journal › Article › peer-review
Research output: Contribution to journal › Review article › peer-review
Research output: Contribution to journal › Article › peer-review
Research output: Contribution to journal › Article › peer-review