Grants per year
Personal profile
Research Interests
Professor Anghelcev's recent publications have taken up such topics as anti-drinking-and-driving advertising, perceptions of climate change, predictors of media multitasking and the role of attention in advertising effectiveness.
Education/Academic qualification
Sociology, MA, Babes-Bolyai University
Sociology, BA, Babes-Bolyai University
Mass Communication, PhD, University of Minnesota Twin Cities
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Grants
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Qatari adolescents: How do they use digital technologies for health information and health monitoring?
Anghelcev, G. & Wartella, E. A.
11/1/16 → 5/1/18
Project: Research project
Research Output
- 92 Citations
- 14 Article
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Binge-Watching Serial Video Content: Exploring the Subjective Phenomenology of the Binge-Watching Experience
Anghelcev, G., Sar, S., Martin, J. D. & Moultrie, J. L., 2021, In: Mass Communication and Society. 24, 1, p. 130-154 25 p.Research output: Contribution to journal › Article › peer-review
Open Access -
Exploring the Effects of Compliance/Non-Compliance Message Framing, Desirability of End States, and Brand Zealotry on Consumers’ Responses to Wearables Advertising
Wang, R., Huang, Y. & Anghelcev, G., Nov 9 2020, In: Journal of Promotion Management. 26, 7, p. 964-985 22 p.Research output: Contribution to journal › Article › peer-review
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Marketing Processed Organic Foods: The Impact of Promotional Message Framing (Vice Vs. Virtue Advertising) on Perceptions of Healthfulness
Anghelcev, G., McGroarty, S., Sar, S., Moultrie, J. L. & Huang, Y., 2020, In: Journal of Food Products Marketing. p. 1-24 24 p.Research output: Contribution to journal › Article › peer-review
Open Access1 Scopus citations -
Employing Perceptual-Learning Research in Journalism and Communication: Immediate and delayed effects of a perceptual-learning module on AP editing accuracy
Martin, J. D., Naqvi, S. S. & Anghelcev, G., Jul 27 2019, In: Journalism Studies. 20, 10, p. 1491-1509 19 p.Research output: Contribution to journal › Article › peer-review
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The Interaction Effects of Mood and Ad Appeals on Type of Elaboration and Advertising Effectiveness
Wen, J. T., Sar, S. & Anghelcev, G., Jan 2 2017, In: Journal of Current Issues and Research in Advertising. 38, 1, p. 31-43 13 p.Research output: Contribution to journal › Article › peer-review
4 Scopus citations