Research Output per year
Research Output per year
Personal profile
Research Interests
Professor Bockenholt's main research interest is in the development and application of statistical and psychometric methods for understanding consumer behavior and improving marketing decision-making. Areas of recent research include the modeling of response biases in self-reports, consumer choice processes for medical and financial decisions, affective and motivational influences in judgment and choice, (mist)trust-induced information-processing mechanisms and the effects of imagery on persuasion processes.
Expertise related to UN Sustainable Devlopment Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
Education/Academic qualification
Psychology, DrPhilHabil, University of Oldenburg
… → 1995
Research Methodology and Quantitative Psychology, PhD, The University of Chicago
… → 1985
Psychology and Computer Science, Diploma, University of Oldenburg
… → 1982
Research interests
- Consumer behavior
- Consumer decision-making
- Data analysis
- Marketing research
- Measurement techniques
- Trust and deception
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Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
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Dynamic Two Stage Modeling for Category-Level and Brand-Level Purchases Using Potential Outcome Approach With Bayes Inference
Miyazaki, K., Hoshino, T. & Böckenholt, U., 2021, In: Journal of Business and Economic Statistics. 39, 3, p. 622-635 14 p.Research output: Contribution to journal › Article › peer-review
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Preface
Wiberg, M., Molenaar, D., González, J., Böckenholt, U. & Kim, J. S., 2020, In: Springer Proceedings in Mathematics and Statistics. 322, p. vResearch output: Contribution to journal › Editorial › peer-review
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Assessing item-feature effects with item response tree models
Böckenholt, U., Nov 1 2019, In: British Journal of Mathematical and Statistical Psychology. 72, 3, p. 486-500 15 p.Research output: Contribution to journal › Article › peer-review
3 Scopus citations -
Contextual Responses to Affirmative and/or Reversed-Worded Items
Böckenholt, U., Dec 1 2019, In: Psychometrika. 84, 4, p. 986-999 14 p.Research output: Contribution to journal › Article › peer-review
2 Scopus citations -
Large-Scale Replication Projects in Contemporary Psychological Research
McShane, B. B., Tackett, J. L., Böckenholt, U. & Gelman, A., Mar 29 2019, In: American Statistician. 73, sup1, p. 99-105 7 p.Research output: Contribution to journal › Article › peer-review
Open Access27 Scopus citations