A study of experimental techniques for telephone interviewing

Peter V. Miller*, Charles F. Cannell

*Corresponding author for this work

Research output: Contribution to journalArticlepeer-review

22 Scopus citations


This investigation focused on the effects of experimental interviewing procedures, which were developed in face-to-face interviews, on reporting in telephone contacts. Respondents in a national RDD sample (N=1,1054) were randomly assigned to be interviewed with one of two experimental procedures, or a control technique. The experimental procedures involved two different combinations of three interviewing techniques which had been found to be effective in personal interviewing studies-commitment, instructions, and feedback. The techniques are designed to better inform respondents about reporting tasks and to motivate them to perform the tasks well. The findings suggest that the experimental procedures can improve reporting in telephone interview, although the effects in this study were not as strong as we expected. This research may be seen as a beginning step in the development of optimal telephone interviewing procedures.

Original languageEnglish (US)
Pages (from-to)250-269
Number of pages20
JournalPublic Opinion Quarterly
Issue number2
StatePublished - Jun 1982

ASJC Scopus subject areas

  • Communication
  • History
  • Sociology and Political Science
  • General Social Sciences
  • History and Philosophy of Science


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