A visual lingua franca: Communication in the oil and gas industry

Maria D Lombard*

*Corresponding author for this work

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Abstract

This paper addresses theories and best practices of visual information design and delivery within the context of gas processing operations in the Middle East. Communication in this situation is complex as the majority of the workforce are non-native speakers of English and from diverse cultural and educational backgrounds. A model for visual content development is outlined and applied to this workplace case study. The paper contextualizes content that blends visual frameworks with relevant text in the region's lingua franca, English, to create a visual lingua franca in the workplace.

Original languageEnglish (US)
Title of host publication2012 IEEE International Professional Communication Conference, IPCC 2012
DOIs
StatePublished - Dec 1 2012
Event2012 IEEE International Professional Communication Conference, IPCC 2012 - Orlando, FL, United States
Duration: Oct 8 2012Oct 10 2012

Publication series

NameIEEE International Professional Communication Conference
ISSN (Print)2158-091X
ISSN (Electronic)2158-1002

Other

Other2012 IEEE International Professional Communication Conference, IPCC 2012
CountryUnited States
CityOrlando, FL
Period10/8/1210/10/12

Keywords

  • Industrial communication
  • information usability
  • lingua franca
  • participatory design

ASJC Scopus subject areas

  • Communication
  • Engineering(all)

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  • Cite this

    Lombard, M. D. (2012). A visual lingua franca: Communication in the oil and gas industry. In 2012 IEEE International Professional Communication Conference, IPCC 2012 [6408629] (IEEE International Professional Communication Conference). https://doi.org/10.1109/IPCC.2012.6408629