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Boundary value problems in stochastic optimal control of advertising
Kalyan Raman
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Integrated Marketing Communications
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peer-review
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Keyphrases
Response Function
100%
Temporal Patterns
100%
Boundary Value Problem
100%
Salvage Value
100%
Optimal Planning
100%
Spending Patterns
100%
Horizon Length
100%
Stochastic Optimal Control
100%
Planning Horizon
100%
Value Assumptions
100%
Engineering
Boundary Value
100%
Planning Horizon
100%
Response Function
100%
Optimality
100%
Optimal Control
100%
Computer Science
Response Function
100%
Planning Horizon
100%
Boundary Value Problems
100%
Social Sciences
Stochastics
100%
Optimal Control
100%
Economics, Econometrics and Finance
Optimal Control
100%
Earth and Planetary Sciences
Optimal Control
100%