Abstract
A critical component of effective communication is knowing who your audience is and honouring their role in the mutual exchange of ideas and knowledge. The paired exercises in this chapter encourage students to think about their research through various audience-specific lenses. Students will learn about the concept of framing in the context of delivering an oral presentation. They will also better understand how framing can affect the attitudes and behaviours of their audience when combined with a “call to action”.
Original language | English (US) |
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Title of host publication | Teaching Science Students to Communicate |
Subtitle of host publication | A Practical Guide |
Publisher | Springer International Publishing |
Pages | 239-244 |
Number of pages | 6 |
ISBN (Electronic) | 9783030916282 |
ISBN (Print) | 9783030916275 |
DOIs | |
State | Published - Jan 1 2023 |
ASJC Scopus subject areas
- General Agricultural and Biological Sciences
- General Biochemistry, Genetics and Molecular Biology
- General Medicine
- General Social Sciences