Characteristic sounds make you look at target objects more quickly

Lucica Iordanescu; Marcia Grabowecky; Steven Franconeri; Jan Theeuwes; Satoru Suzuki

doi:10.3758/APP.72.7.1736

Characteristic sounds make you look at target objects more quickly

Lucica Iordanescu, Marcia Grabowecky, Steven Franconeri, Jan Theeuwes, Satoru Suzuki^*

^*Corresponding author for this work

Psychology

Research output: Contribution to journal › Article

33 Scopus citations

Abstract

When you are looking for an object, does hearing its characteristic sound make you find it more quickly? Our recent results supported this possibility by demonstrating that when a cat target, for example, was presented among other objects, a simultaneously presented "meow" sound (containing no spatial information) reduced the manual response time for visual localization of the target. To extend these results, we determined how rapidly an object-specific auditory signal can facilitate target detection in visual search. On each trial, participants fixated a specified target object as quickly as possible. The target's characteristic sound speeded the saccadic search time within 215-220 msec and also guided the initial saccade toward the target, compared with presentation of a distractor's sound or with no sound. These results suggest that object-based auditory-visual interactions rapidly increase the target object's salience in visual search.

Original language	English (US)
Pages (from-to)	1736-1741
Number of pages	6
Journal	Attention, Perception, and Psychophysics
Volume	72
Issue number	7
DOIs	https://doi.org/10.3758/APP.72.7.1736
State	Published - Oct 1 2010

ASJC Scopus subject areas

Language and Linguistics
Experimental and Cognitive Psychology
Sensory Systems
Linguistics and Language

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Iordanescu, L., Grabowecky, M., Franconeri, S., Theeuwes, J., & Suzuki, S. (2010). Characteristic sounds make you look at target objects more quickly. Attention, Perception, and Psychophysics, 72(7), 1736-1741. https://doi.org/10.3758/APP.72.7.1736

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