Conspicuous consumption versus utilitarian ideals: How different levels of power shape consumer behavior

Keyphrases

• Utilitarian 100%
• High Power 100%
• Low Power 100%
• Consumption Patterns 100%
• Consumer Behaviour 100%
• Conspicuous Consumption 100%
• Everyday Life 50%
• Quality Performance 50%
• State of Power 50%
• Powerlessness 50%
• Market Segment 50%
• Consumer Debt 50%
• Consumer Attitudes 50%
• Visible Consumption 50%
• Purchasing Intention 50%
• Psychological Motivation 50%
• Power Impact 50%
• Parsimonious Models 50%
• Power Increase 50%
• Advertising Slogan 50%

Social Sciences

• Conspicuous Consumption 100%
• Consumer Behavior 100%
• Everyday Life 50%
• Consumer Attitude 50%
• Psychology 50%
• Powerlessness 50%
• Quality Performance 50%