Creating Social Change

Gérald Zaltman, Philip Kotler, Ira Kaufman

Research output: Book/ReportBook

Original languageEnglish
PublisherHolt, Rinehart, and Winston
StatePublished - 1972

Cite this

Zaltman, G., Kotler, P., & Kaufman, I. (1972). Creating Social Change. Holt, Rinehart, and Winston.