Creating Superior Customer Value in a Connected World

Research output: Chapter in Book/Report/Conference proceedingChapter

Original languageEnglish
Title of host publicationBusiness Network Transformation: Strategies to Reconfigure Your Business Relationships for Competitive Advantage
PublisherJossey-Bass
StatePublished - 2009

Cite this

Sawhney, M. S. (2009). Creating Superior Customer Value in a Connected World. In Business Network Transformation: Strategies to Reconfigure Your Business Relationships for Competitive Advantage Jossey-Bass.