Original language | English |
---|---|
Title of host publication | Handbook of Consumer Psychology |
Editors | Curtis P. Haugtvedt, Paul M. Herr, Frank R. Kardes |
Place of Publication | New York |
Publisher | Psychology Press |
Pages | 1103-1132 |
State | Published - 2008 |
Cross-Cultural Consumer Psychology
Sharon Shavitt, Angela Y. Lee, Timothy P. Johnson
Research output: Chapter in Book/Report/Conference proceeding › Chapter