Cultural industries in international business research: Progress and prospect

Stephanie Lu Wang, Qian Gu*, Mary Ann Von Glinow, Paul Hirsch

*Corresponding author for this work

Research output: Contribution to journalReview articlepeer-review

17 Scopus citations


Cultural industries – systems of organizations that produce and distribute cultural goods with substantive symbolic, aesthetic, or artistic value – represent an important, exciting, and complex context that receives growing scholarly attention. As the first review of management research on cultural industries, this paper aims to provide a systematic synthesis of current research, summarizing distinctive characteristics of cultural industries and highlighting research gaps. We also illustrate how the unique nature, dynamics, and evolution of cultural industries provide opportunities to broaden international business theories in four research themes (i.e., internationalization strategy, cross-border innovation, social inclusion in the global economy, and emerging market research).

Original languageEnglish (US)
Pages (from-to)665-692
Number of pages28
JournalJournal of International Business Studies
Issue number4
StatePublished - Jun 1 2020


  • cultural industries
  • emerging markets
  • innovation
  • internationalization
  • social inclusion

ASJC Scopus subject areas

  • Business and International Management
  • Business, Management and Accounting(all)
  • Economics and Econometrics
  • Strategy and Management
  • Management of Technology and Innovation


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