Original language | English |
---|---|
Pages (from-to) | 93-96 |
Journal | Sloan Management Review |
Volume | 35 |
State | Published - 1994 |
Customer Satisfaction Fables
Dawn Iacobucci, Kent Grayson, Amy Ostrom
Research output: Contribution to journal › Article › peer-review
Dawn Iacobucci, Kent Grayson, Amy Ostrom
Research output: Contribution to journal › Article › peer-review
Original language | English |
---|---|
Pages (from-to) | 93-96 |
Journal | Sloan Management Review |
Volume | 35 |
State | Published - 1994 |