Abstract
Our research is motivated by the need for a rigorous engineering design framework and the need for developing a demand analysis approach that is critical for assessing the profit a product can bring. A Decision-Based Design framework is presented as a rigorous design approach and the method of Discrete Choice Analysis is applied in order to create a demand model that facilitates engineering decision-making in vehicle design with an emphasis on engine design. Through interdisciplinary collaborations, we illustrate how the gap between market research and engineering analysis can be bridged in product design.
Original language | English (US) |
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Title of host publication | 2004 SAE World Congress |
DOIs | |
State | Published - Dec 1 2004 |
Event | 2004 SAE World Congress - Detroit, MI, United States Duration: Mar 8 2004 → Mar 11 2004 |
Other
Other | 2004 SAE World Congress |
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Country/Territory | United States |
City | Detroit, MI |
Period | 3/8/04 → 3/11/04 |
Keywords
- decision-based design
- demand modeling
- discrete choice analysis
- engine design
- vehicle design
ASJC Scopus subject areas
- Automotive Engineering
- Safety, Risk, Reliability and Quality
- Pollution
- Industrial and Manufacturing Engineering