Abstract
Objective This study aimed to develop and refine a patient education video about pneumococcal polysaccharide vaccination (PPSV23) and to assess patient perceptions regarding video content and receipt of video during a clinic visit. Methods Focus groups were conducted to obtain patient feedback on a brief video focusing on personal susceptibility to pneumonia and highlighting the importance of both childhood and adult vaccines. Subsequently, interviews were conducted with patients ages 65 and 66 who were shown the revised video at an office visit. We assessed attitudes toward the video and perceptions about its presentation at the point of care. Participants responded to open-ended items as well as Likert-type items with responses from 1 (strongly disagree) to 5 (strongly agree). Results Focus group participants (n = 26) had positive reactions to the video, but suggested reducing the intensity of messages about pneumonia severity. Participants (n = 73) shown the revised video during a clinic visit perceived it to be easy to understand (M = 4.83, SD = 0.58) and informative (M = 4.8, SD = 0.75). Conclusion Target audience feedback helped refine a video promoting PPSV23 vaccination; the video was well received by patients. Practice implications This video may be an effective educational tool to increase rates of PPSV23 vaccination.
| Original language | English (US) |
|---|---|
| Pages (from-to) | 1024-1027 |
| Number of pages | 4 |
| Journal | Patient education and counseling |
| Volume | 100 |
| Issue number | 5 |
| DOIs | |
| State | Published - May 2017 |
Funding
Funding support was provided by the Agency for Healthcare Research and Quality (P01HS021141, D. W. Baker/K.A.Cameron, PI). Northwestern Medicine Enterprise Data Warehouse (EDW) is supported by NUCATS grant UL1TR001422. We confirm all patient/personal identifiers have been removed so the patient/person(s) described are not identifiable and cannot be identified through the details of the story. The funding source had no role in the design, analysis or presentation of the study, or writing of the study report. Portions of this manuscript have been presented at the annual meetings of the Society for General Internal Medicine (April 2014) and the International Conference on Communication in Healthcare (September 2014).
Keywords
- Patient education
- Point-of-care intervention
- Vaccination
ASJC Scopus subject areas
- General Medicine