Effects of $9 Price Endings on Retail Sales: Evidence from Field Experiments

Eric T. Anderson, Duncan I. Simester

Research output: Contribution to journalArticle

LanguageEnglish
Pages93-110
JournalQuantitative Marketing and Economics
Volume1
DOIs
StatePublished - 2003

Cite this

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title = "Effects of $9 Price Endings on Retail Sales: Evidence from Field Experiments",
author = "Anderson, {Eric T.} and Simester, {Duncan I.}",
year = "2003",
doi = "10.1023/A:1023581927405",
language = "English",
volume = "1",
pages = "93--110",
journal = "Quantitative Marketing and Economics",

}

Effects of $9 Price Endings on Retail Sales: Evidence from Field Experiments. / Anderson, Eric T.; Simester, Duncan I.

In: Quantitative Marketing and Economics, Vol. 1, 2003, p. 93-110.

Research output: Contribution to journalArticle

TY - JOUR

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AU - Simester, Duncan I.

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DO - 10.1023/A:1023581927405

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JO - Quantitative Marketing and Economics

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