Emerging markets offer brand tools

Don Edward Schultz

Research output: Contribution to journal › Article › peer-review

ASJC Scopus subject areas

@article{1f70c77aac794a04a62dd87fd683416f,

title = "Emerging markets offer brand tools",

author = "Schultz, {Don Edward}",

year = "2010",

month = sep,

day = "1",

language = "English (US)",

volume = "19",

pages = "8--9",

journal = "Marketing Management",

issn = "1061-3846",

publisher = "American Marketing Association",

number = "3",

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