@inbook{744c76d34dae49b69f4f68f6f7a4822d,
title = "Ethics: Corporate Social Responsibility, Power and Strategic Communication",
keywords = "CSR and public relations, ethical challenges, CSR within framework of deontological ethics, CSR, ethics, and power, latin american perspective, Corporate social responsibility (CSR) communication in action, Ethical analysis of CSR, responsibility, obligation, philanthropy, rights, Ethics, CSR power and strategic communication, Friedman's conflated philosophical and psychological egoism, Historical, political and sociocultural factors in designing CSR programs, Shell de Venezuela and Fundacion de Servicios para el Agricultor (FUSAGRI)",
author = "Jacquie L'Etang and Jairo Lugo-Ocando and Ahmad, {Zeti Azreen}",
year = "2011",
month = sep,
day = "28",
doi = "10.1002/9781118083246.ch9",
language = "English (US)",
isbn = "9781444336344",
pages = "167--187",
booktitle = "The Handbook of Communication and Corporate Social Responsibility",
publisher = "Wiley Blackwell",
}