Framing, resonance, and micro-mobilization: Shall we say what we are for, or what we are against?

Soroush Aslani, Brayden King, Hamid Foroughi

Research output: Contribution to conferencePaperpeer-review

1 Scopus citations

Abstract

Social movement frames can stress the positive attributions of movement supporters (protagonistic frames) or the negative attributions of movement opponents (antagonistic frames). Our interviews and experiments show that antagonistic frames engaged extreme supporters more than moderate supporters, and that the interaction of antagonism and extreme ideology provoked radical tactics.

Original languageEnglish (US)
Pages1410-1415
Number of pages6
DOIs
StatePublished - Jan 1 2013
Event73rd Annual Meeting of the Academy of Management, AOM 2013 - Orlando, United States
Duration: Aug 10 2013Aug 12 2013

Conference

Conference73rd Annual Meeting of the Academy of Management, AOM 2013
CountryUnited States
CityOrlando
Period8/10/138/12/13

ASJC Scopus subject areas

  • Management Information Systems
  • Management of Technology and Innovation
  • Industrial relations

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