From research to insights

Don Edward Schultz*

*Corresponding author for this work

Research output: Contribution to journalShort surveypeer-review

2 Scopus citations
Original languageEnglish (US)
Pages (from-to)16-17
Number of pages2
JournalMarketing Research
Volume25
Issue number1
StatePublished - Mar 1 2013

ASJC Scopus subject areas

  • Business and International Management
  • Marketing

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