Original language | English (US) |
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Title of host publication | International Marketing |
Editors | Philip R Cateora, Mary C Gilly, John L Graham |
Place of Publication | New York |
Publisher | The McGraw-Hill Companies, Inc |
Edition | 17th |
ISBN (Print) | 9780077842161 |
State | Published - 2015 |
Gourmet Goes to France
Russel Parrish Nelson, John L Graham
Research output: Chapter in Book/Report/Conference proceeding › Chapter