| Original language | English (US) |
|---|---|
| Journal | 4Ps Business & Marketing |
| Volume | 8 |
| Issue number | 1 |
| State | Published - Jan 14 2013 |
How Smart Companies Use Defensive Strategy to Deal with Competitive Attacks
Research output: Contribution to journal › Article
Research output: Contribution to journal › Article
| Original language | English (US) |
|---|---|
| Journal | 4Ps Business & Marketing |
| Volume | 8 |
| Issue number | 1 |
| State | Published - Jan 14 2013 |