Identifying and analyzing moral evaluation frames in climate change blog discourse

Nicholas Diakopoulos*, Amy X. Zhang, Dag Elgesem, Andrew Salway

*Corresponding author for this work

Research output: Chapter in Book/Report/Conference proceedingConference contribution

9 Scopus citations

Abstract

Media frames define distinctive perspectives or ways of communicating about issues and can be manifested through patterns of language use, such as preferences for various key terms and phrases. In this work we develop a novel operationalization of moral evaluation frames and study their use within a corpus of blogs discussing climate change. We compare moral evaluation frames between blogs marked as climate change skeptics and climate change acceptors. We develop a text visualization tool called Lingoscope that allows the user to observe and filter the contextual terms that convey moral framing across large volumes of text, as well as to drill down to specific examples. By focusing on climate-related topics and how they are discussed by climate change skeptics versus climate change acceptors, our approach uncovers and explores how numerous topics are framed in a different moral light in skeptical and acceptor blogs..

Original languageEnglish (US)
Title of host publicationProceedings of the 8th International Conference on Weblogs and Social Media, ICWSM 2014
PublisherThe AAAI Press
Pages583-586
Number of pages4
ISBN (Electronic)9781577356578
StatePublished - Jan 1 2014
Event8th International Conference on Weblogs and Social Media, ICWSM 2014 - Ann Arbor, United States
Duration: Jun 1 2014Jun 4 2014

Publication series

NameProceedings of the 8th International Conference on Weblogs and Social Media, ICWSM 2014

Other

Other8th International Conference on Weblogs and Social Media, ICWSM 2014
Country/TerritoryUnited States
CityAnn Arbor
Period6/1/146/4/14

ASJC Scopus subject areas

  • Computer Networks and Communications

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