Influencing visual judgment through affective priming

Lane Harrison, Drew Skau, Steven Franconeri, Aidong Lu, Remco Chang

Research output: Chapter in Book/Report/Conference proceedingConference contribution

22 Scopus citations

Abstract

Recent research suggests that individual personality differences can influence performance with visualizations. In addition to stable personality traits, research in psychology has found that temporary changes in affect (emotion) can also significantly impact performance during cognitive tasks. In this paper, we show that affective priming also influences user performance on visual judgment tasks through an experiment that combines affective priming with longstanding graphical perception experiments. Our results suggest that affective priming can influence accuracy in common graphical perception tasks. We discuss possible explanations for these findings, and describe how these findings can be applied to design visualizations that are less (or more) susceptible to error in common visualization contexts.

Original languageEnglish (US)
Title of host publicationCHI 2013
Subtitle of host publicationChanging Perspectives, Conference Proceedings - The 31st Annual CHI Conference on Human Factors in Computing Systems
Pages2949-2958
Number of pages10
DOIs
StatePublished - 2013
Event31st Annual CHI Conference on Human Factors in Computing Systems: Changing Perspectives, CHI 2013 - Paris, France
Duration: Apr 27 2013May 2 2013

Publication series

NameConference on Human Factors in Computing Systems - Proceedings

Other

Other31st Annual CHI Conference on Human Factors in Computing Systems: Changing Perspectives, CHI 2013
Country/TerritoryFrance
CityParis
Period4/27/135/2/13

Keywords

  • Affect
  • Charts
  • Emotion
  • Visualization

ASJC Scopus subject areas

  • Software
  • Human-Computer Interaction
  • Computer Graphics and Computer-Aided Design

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