| Original language | English |
|---|---|
| Journal | Design Management Review |
| Volume | 19 |
| State | Published - 2008 |
Inventing Brand: Opportunities at the Nexus of Semiotics and Intellectual Property
Research output: Contribution to journal › Article › peer-review
Research output: Contribution to journal › Article › peer-review
| Original language | English |
|---|---|
| Journal | Design Management Review |
| Volume | 19 |
| State | Published - 2008 |