| Original language | English |
|---|---|
| Pages (from-to) | 1-21 |
| Journal | Business Week Advance Briefs |
| Volume | 2 |
| State | Published - 1992 |
It's Time for Total Marketing
Research output: Contribution to journal › Article › peer-review
Research output: Contribution to journal › Article › peer-review
| Original language | English |
|---|---|
| Pages (from-to) | 1-21 |
| Journal | Business Week Advance Briefs |
| Volume | 2 |
| State | Published - 1992 |