Kellogg on Advertising and Media

@book{12f2cdbdcee64be581c85b2fbe4ab640,

title = "Kellogg on Advertising and Media",

author = "Calder, {Bobby J.}",

year = "2008",

language = "English",

publisher = "John Wiley & Sons",

}

Research output: Book/Report › Book

TY - BOOK

T1 - Kellogg on Advertising and Media

AU - Calder, Bobby J.

PY - 2008

Y1 - 2008

M3 - Book

BT - Kellogg on Advertising and Media

PB - John Wiley & Sons

ER -

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