Mediation analysis in consumer psychology

Models, methods, and considerations

Derek Rucker*, Kristopher J. Preacher

*Corresponding author for this work

Research output: Chapter in Book/Report/Conference proceedingChapter

Original languageEnglish (US)
Title of host publicationHandbook of Research Methods in Consumer Psychology
PublisherTaylor and Francis Inc.
Pages373-384
Number of pages12
ISBN (Electronic)9781351137706
ISBN (Print)9780815352983
DOIs
StatePublished - Apr 15 2019

Fingerprint

Psychology
Consumer psychology
Mediation

ASJC Scopus subject areas

  • Psychology(all)
  • Economics, Econometrics and Finance(all)
  • Business, Management and Accounting(all)

Cite this

Rucker, D., & Preacher, K. J. (2019). Mediation analysis in consumer psychology: Models, methods, and considerations. In Handbook of Research Methods in Consumer Psychology (pp. 373-384). Taylor and Francis Inc.. https://doi.org/10.4324/9781351137713
Rucker, Derek ; Preacher, Kristopher J. / Mediation analysis in consumer psychology : Models, methods, and considerations. Handbook of Research Methods in Consumer Psychology. Taylor and Francis Inc., 2019. pp. 373-384
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Rucker, D & Preacher, KJ 2019, Mediation analysis in consumer psychology: Models, methods, and considerations. in Handbook of Research Methods in Consumer Psychology. Taylor and Francis Inc., pp. 373-384. https://doi.org/10.4324/9781351137713

Mediation analysis in consumer psychology : Models, methods, and considerations. / Rucker, Derek; Preacher, Kristopher J.

Handbook of Research Methods in Consumer Psychology. Taylor and Francis Inc., 2019. p. 373-384.

Research output: Chapter in Book/Report/Conference proceedingChapter

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Rucker D, Preacher KJ. Mediation analysis in consumer psychology: Models, methods, and considerations. In Handbook of Research Methods in Consumer Psychology. Taylor and Francis Inc. 2019. p. 373-384 https://doi.org/10.4324/9781351137713