Original language | English (US) |
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Title of host publication | Value First then Price |
Subtitle of host publication | Quantifying value in Business to Business markets from the perspective of both buyers and sellers |
Publisher | Taylor and Francis |
Pages | 28-38 |
Number of pages | 11 |
ISBN (Electronic) | 9781317326182 |
ISBN (Print) | 9781138101623 |
DOIs | |
State | Published - Oct 4 2016 |
ASJC Scopus subject areas
- Economics, Econometrics and Finance(all)
- Business, Management and Accounting(all)