News, entertainment, or both? Exploring audience perceptions of media genre in a hybrid media environment

Stephanie Lynn Edgerly; Emily K. Vraga

doi:10.1177/1464884917730709

News, entertainment, or both? Exploring audience perceptions of media genre in a hybrid media environment

Stephanie Lynn Edgerly^*, Emily K. Vraga

^*Corresponding author for this work

Journalism

Research output: Contribution to journal › Article › peer-review

31 Scopus citations

Abstract

This study uses two experimental designs to examine how audiences make genre assessments when encountering media content that blends elements of news and entertainment. Study 1 explores how audiences characterize three different versions of a fictitious political talk show program. Study 2 considers whether audience perceptions of ‘news-ness’ are influenced by shifts in headline angle and source attribution. The implications of audience definitions of news and its social function are discussed.

Original language	English (US)
Pages (from-to)	807-826
Number of pages	20
Journal	Journalism
Volume	20
Issue number	6
DOIs	https://doi.org/10.1177/1464884917730709
State	Published - Jun 1 2019

Keywords

Audience
entertainment
genre
hybrid media
infotainment
news

ASJC Scopus subject areas

Communication
Arts and Humanities (miscellaneous)

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10.1177/1464884917730709

Cite this

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News, entertainment, or both? Exploring audience perceptions of media genre in a hybrid media environment

Abstract

Keywords

ASJC Scopus subject areas

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