Nielsen Ratings

James G Webster, Thomas B. Ksiazek

Research output: Chapter in Book/Report/Conference proceedingEntry for encyclopedia/dictionary

Original languageEnglish (US)
Title of host publicationThe International Encyclopedia of Communication
EditorsWolfgang Donsbach
Place of PublicationHoboken, NJ
PublisherBlackwell Reference Online
Volume7
StatePublished - 2017

Cite this

Webster, J. G., & Ksiazek, T. B. (2017). Nielsen Ratings. In W. Donsbach (Ed.), The International Encyclopedia of Communication (Vol. 7). Blackwell Reference Online. http://www.communicationencyclopedia.com/subscriber/uid=55/tocnode.html?id=g9781405131995_yr2014_chunk_g978140513199519_ss41-1