TY - UNPB
T1 - Paint the White House Black
T2 - Black Media in the Obama Era
AU - di Leonardo, Micaela
N1 - Type: Other
Working Paper, IPR-WP-10-08
PY - 2010
Y1 - 2010
N2 - Over the past few decades, U.S. mainstream media have focused heavily on conservative white talk radio, while ignoring minority radio outlets—and media in general—that often have much larger audiences. The most successful and most politically interesting black radio show in the United States today is the 16-year-old syndicated, drive-time, music-comedy-politics show, the Tom Joyner Morning Show (TJMS), which has an estimated listening audience of 8 million—significantly larger than many media-hyped white talk radio shows. In this paper, di Leonardo follows TJMS’s coverage of Barack Obama’s presidential candidacy, electoral triumph, and early governance. Her analysis highlights the show’s extraordinary access to Obama’s campaign, its deep immersion in organized get-out-the-vote activities, and its specifically black and working-class perspective on the news.
AB - Over the past few decades, U.S. mainstream media have focused heavily on conservative white talk radio, while ignoring minority radio outlets—and media in general—that often have much larger audiences. The most successful and most politically interesting black radio show in the United States today is the 16-year-old syndicated, drive-time, music-comedy-politics show, the Tom Joyner Morning Show (TJMS), which has an estimated listening audience of 8 million—significantly larger than many media-hyped white talk radio shows. In this paper, di Leonardo follows TJMS’s coverage of Barack Obama’s presidential candidacy, electoral triumph, and early governance. Her analysis highlights the show’s extraordinary access to Obama’s campaign, its deep immersion in organized get-out-the-vote activities, and its specifically black and working-class perspective on the news.
M3 - Working paper
BT - Paint the White House Black
PB - Institute for Policy Research
ER -