Preface

^*Corresponding author for this work

Research output: Contribution to journal › Editorial › peer-review

Original language	English (US)
Journal	Advances in Consumer Research
Volume	35
State	Published - Dec 1 2008

ASJC Scopus subject areas

TY - JOUR

T1 - Preface

AU - Lee, Angela Y

AU - Soman, Dilip

PY - 2008/12/1

Y1 - 2008/12/1

UR - http://www.scopus.com/inward/record.url?scp=80052865480&partnerID=8YFLogxK

UR - http://www.scopus.com/inward/citedby.url?scp=80052865480&partnerID=8YFLogxK

M3 - Editorial

AN - SCOPUS:80052865480

VL - 35

JO - Advances in Consumer Research

JF - Advances in Consumer Research

SN - 0098-9258

ER -