| Original language | English |
|---|---|
| Publisher | Prentice Hall Europe |
| ISBN (Print) | 9780273684565 |
| State | Published - 2004 |
Principles of Marketing: European Edition
Philip Kotler, Veronica Wong, John Saunders, Gary Armstrong
Research output: Book/Report › Book
Philip Kotler, Veronica Wong, John Saunders, Gary Armstrong
Research output: Book/Report › Book
| Original language | English |
|---|---|
| Publisher | Prentice Hall Europe |
| ISBN (Print) | 9780273684565 |
| State | Published - 2004 |