TY - BOOK
T1 - Probabilistic Methods for Financial and Marketing Informatics
AU - Neapolitan, Richard E.
AU - Jiang, Xia
PY - 2007
Y1 - 2007
N2 - Bayesian Networks are a form of probabilistic graphical models and they are used for modeling knowledge in many application areas, from medicine to image processing. They are particularly useful for business applications, ans * Unique coverage of probabilistic reasoning topics applied to business problems, including marketing, banking, operations management, and finance. * Shares insights about when and why probabilistic methods can and cannot be used effectively; * Complete review of Bayesian networks and probabilistic methods for those IT professionals new to informatics.
AB - Bayesian Networks are a form of probabilistic graphical models and they are used for modeling knowledge in many application areas, from medicine to image processing. They are particularly useful for business applications, ans * Unique coverage of probabilistic reasoning topics applied to business problems, including marketing, banking, operations management, and finance. * Shares insights about when and why probabilistic methods can and cannot be used effectively; * Complete review of Bayesian networks and probabilistic methods for those IT professionals new to informatics.
UR - http://www.scopus.com/inward/record.url?scp=85013849051&partnerID=8YFLogxK
UR - http://www.scopus.com/inward/citedby.url?scp=85013849051&partnerID=8YFLogxK
U2 - 10.1016/B978-0-12-370477-1.X5016-6
DO - 10.1016/B978-0-12-370477-1.X5016-6
M3 - Book
AN - SCOPUS:85013849051
SN - 9780123704771
BT - Probabilistic Methods for Financial and Marketing Informatics
PB - Elsevier Inc
ER -