TY - CHAP
T1 - Public Address Scholarship in the New Century
T2 - Achievements and Challenges
AU - Zarefsky, David
PY - 2010/5/5
Y1 - 2010/5/5
KW - "public address" - meaning oration, pure and simple
KW - Array of scholarship in public address - unravelling the paradox, goal of this essay
KW - Case studies or theory building - cases of public address and building broader generalizations
KW - Explosion of scholarly output - increased sophistication, dazzling features of contemporary moment
KW - Olson's studies of revolutionary-era iconography - how colonists envisioned intercolonial relationships
KW - Public address scholarship - new century achievements and challenges
KW - Public discourse, focusing on marginalized and underrepresented
KW - Reception studies - quasi-empirical reconstructions of how actual audiences understood and reacted to a text
KW - Rich and meaningful dialogues - between past and present, great rewards of studying public address
KW - Wide-ranging pluralistic approach - reinvigorating public address scholarship
UR - http://www.scopus.com/inward/record.url?scp=84875283374&partnerID=8YFLogxK
UR - http://www.scopus.com/inward/citedby.url?scp=84875283374&partnerID=8YFLogxK
U2 - 10.1002/9781444324105.ch2
DO - 10.1002/9781444324105.ch2
M3 - Chapter
AN - SCOPUS:84875283374
SN - 9781405178136
SP - 67
EP - 85
BT - The Handbook of Rhetoric and Public Address
PB - Wiley-Blackwell
ER -