| Original language | English |
|---|---|
| Publisher | Harvard Business School Press |
| ISBN (Print) | 9780875847375 |
| State | Published - 1997 |
Standing Room Only: Strategies for Marketing the Performing Arts
Philip Kotler, Joanne Scheff
Research output: Book/Report › Book
Philip Kotler, Joanne Scheff
Research output: Book/Report › Book
| Original language | English |
|---|---|
| Publisher | Harvard Business School Press |
| ISBN (Print) | 9780875847375 |
| State | Published - 1997 |