| Original language | English |
|---|---|
| Pages (from-to) | 63-72 |
| Journal | Harvard Business Review |
| Volume | 53 |
| State | Published - 1975 |
Strategies for High Market-Share Companies
Paul N. Bloom, Philip Kotler
Research output: Contribution to journal › Article › peer-review
Paul N. Bloom, Philip Kotler
Research output: Contribution to journal › Article › peer-review
| Original language | English |
|---|---|
| Pages (from-to) | 63-72 |
| Journal | Harvard Business Review |
| Volume | 53 |
| State | Published - 1975 |