The Associative-Propositional Evaluation Model: Operating Principles and Operating Conditions of Evaluation

Bertram Gawronski, Galen V Bodenhausen

Research output: Chapter in Book/Report/Conference proceedingChapter (peer-reviewed)peer-review

35 Scopus citations
Original languageEnglish (US)
Title of host publicationDual-Process Theories of the Social Mind
EditorsJeffrey W. Sherman, Bertram Gawronski, Yaacov Trope
Place of PublicationNew York
PublisherThe Guilford Press
Number of pages16
ISBN (Electronic)9781462514441
ISBN (Print)9781462514397
StatePublished - 2014

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