Original language | English |
---|---|
Pages (from-to) | 49-60 |
Journal | California Management Review |
Volume | 7 |
State | Published - 1965 |
The Competitive Marketing Simulator - A New Management Tool
Research output: Contribution to journal › Article › peer-review
Research output: Contribution to journal › Article › peer-review
Original language | English |
---|---|
Pages (from-to) | 49-60 |
Journal | California Management Review |
Volume | 7 |
State | Published - 1965 |