The Dangers and Opportunities of Playful Consumption

Research output: Chapter in Book/Report/Conference proceedingChapter

Original languageEnglish
Title of host publicationConsumer Value
Place of PublicationNew York
PublisherRoutledge
Pages105-125
StatePublished - 1999

Cite this

Grayson, K. (1999). The Dangers and Opportunities of Playful Consumption. In Consumer Value (pp. 105-125). Routledge.