The Evolution of Mass Media and Health Persuasion Models: Classic and Contemporary Theories and Research

E. A. Wartella, P. A. Stout

Research output: Chapter in Book/Report/Conference proceedingChapter

Original languageEnglish
Title of host publicationMass Media and Drug Prevention
Subtitle of host publicationClassic and Contemporary Theories and Research
EditorsW. D. Crano
Place of PublicationMahwah, NJ
PublisherLawrence Erlbaum Associates
Pages19-34
StatePublished - 2001

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