The future of sports media

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@article{2f789f618aef4378a6387aa769e10b86,

title = "The future of sports media",

author = "Irving Rein and Philip Kotler and Ben Shields",

year = "2007",

month = jan,

day = "1",

language = "English (US)",

volume = "41",

pages = "40--43",

journal = "The Futurist",

issn = "0016-3317",

publisher = "World Future Society",

number = "1",

}

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AU - Shields, Ben

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