The future of sports media

Irving Rein*, Philip Kotler, Ben Shields

*Corresponding author for this work

Research output: Contribution to journalReview article

8 Scopus citations
Original languageEnglish (US)
Pages (from-to)40-43
Number of pages4
JournalFuturist
Volume41
Issue number1
StatePublished - Jan 1 2007

ASJC Scopus subject areas

  • Engineering (miscellaneous)

Cite this

Rein, I., Kotler, P., & Shields, B. (2007). The future of sports media. Futurist, 41(1), 40-43.